![]() Express something unique about themselves (41%).To immerse themselves in another character or world (44%).Feel accomplished for completing something challenging (53%).UK Playersįor UK players, the most important reasons for playing mobile games are: Similarly, 44% want to express something unique about themselves, but only 24% of players feel hyper-casual games allow them that. While 67% of players play games to relieve stress, only 46% think hyper-casual games deliver on this. However, there are huge gaps between player motivations and what hyper-casual games provide them. To be dazzled by something unique (32%).To connect with people they already know (39%).Express something unique about themselves (44%).To feel accomplished for completing something challenging (52%).Here are the main reasons why players in the US play mobile games: However, there’s an obvious disconnect between player motivations and what hyper-casual games provide. The majority of reasons why hyper-casual players enjoy mobile games are based on emotions and social activities. What Motivates Hyper-Casual Gamers to Play Mobile Games? For example, in the US, top genres are card/casino, matching puzzle, word/brain/board, and hyper-casual. App Store reviews are a factor for 35% of players.Īnother interesting thing is that each country has a different genre preference. ![]() For 40% of gamers, recommendations from family and friends are important. The mobile game genre is the top factor that influences players to try a new game (49%). The Power of Genreīefore we get into the specifics of hyper-casual mobile games, it’s important to understand the importance of mobile game genres for players. Most importantly, these insights will help you make better games and acquire more users. We’ll also explore the role of community in casual games, types of ads casual gamers respond to, and what monetization models work best. You’ll gain insight into the state of hyper-casual games and its players.įurthermore, you’ll understand what motivates players to get into hyper-casual games and how well mobile games in this genre fulfill those needs. In this report, more than 13,000 mobile gamers across 11 countries were surveyed, while the focus was kept on 3 markets - the United States, the United Kingdom, and South Korea. We’ll go over the research that’s based on data from Facebook Gaming ’s report titled Genre and Great Games (with contributions from Facebook IQ and GameRefinery). Let’s dive right in! Introduction and Methodology In this hyper-casual games report, we cover everything you ever wanted to know about this popular genre. ![]() Need data on hyper-casual games and its players to improve your user acquisition and monetization strategy? It all started as a Kickstarter project, come to think of it.Hyper-Casual Games Report: Monetization & Advertising You have to pay for each episode, but given the game's quality, the pricing seems very reasonable. the plot begins with a call from Hope, a girl that is situated in a totalitarian state, run on a surveillance network, which you hack and try to extract Hope through perils and perplexing puzzles. "Developed over five years by industry veterans (Metal Gear Solid, Halo, F.E.A.R.), RÉPUBLIQUE is a thrilling and topical stealth-action game that explores the perils of government surveillance in the Internet Age." Basically, that's all you need to read to know that this is a great game, end the episodes 4&5 were just released last month. Oh, République, whatever praise we say about you, won't be enough. Take a look at the list, and tell us if you've ever been mesmerized by something more complex than casual gaming on Android. We've rounded up a few of those longer, complicated games with complete storylines that take you to weird places, and leave you longing for more in-app purchases. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |